Ghosting
Phenomenon
of a faint image on a printed label where it was not intended to appear.
Gravure
Printing
Intaglio
printing process employing minute engraved "cells" which carry the ink
to the printing surface.
Hot
Stamping
A
printing process in which the image is transferred to a label material
by a combination of heat and pressure.
Initial
Tack
A
measure of the adhesives' immediate holding power.
Label,
Transparent
A
label whose face material, adhesive and protective coatings are optically
clear so
that
an object can be seen through it.
Lay
Flat Liner
A
label material with good non-curling and non-distortion characteristics.
Letterpress
Printing
Printing
process in which ink is applied to a surface from raised portions of rigid
printing
plates or type.
Line
Work
Refers
to artwork or photographic material which contains no tone values.
Matrix
The
unused face and adhesive layers of a label stock surrounding a die cut
label, which
is
removed after the label is printed and die cut.
Matte
Finish
A
dull finish
Memory
The
property of a material that causes it to attempt to return to its original
dimensions.
Metallic
Coating
A
gold or silver coating applied to a face material.
Metallized
Film
A
plastic film that has been coated on one side with a very thin layer of
metal.
Migration
The
movement of components into either a substrate or face material.
Moire
(Pronounced
moh-ray) An undesirable checkerboard or plaid effect caused by improper
relationship of the screen angles used on the various positives.
Mold
Release Agents
Materials
used in the manufacture of molded objects (glass, plastic bottles) to facilitate
their removal from the mold. Mold release agents can, in some instances
cause serious adhesion problems.
Mottle
Non-uniform
coloring or coating of a face material or of the printing on the label.
Offset
Printing
Process
of indirect printing in which an impression on a flat plate is printed
on a rubber-blanketed cylinder, from which it is impressed, i.e. offset,
upon the surface to be decorated.
Overlaminating
Application
of a clear film to a label stock for the purpose of protection.
Overlap
Wraparound
labeling of a container in which one end of the label overlaps the other.
Orange
Peel
A
mottled or textured appearance of a label.
Perforations
Series
of small cuts made in labels and/or their release liner to facilitate tearing
along
a predetermined line.
Polyester
A
strong, thin film having good resistance to moisture, solvents, oils and
many other
chemicals.
Usually transparent, although available with metallized finish.
Polyethylene
A
tough, stretchy plastic film having very good low temperature characteristics.
Also
used a great deal for producing semi-rigid bottles.
Polypropylene
Similar
to polyethylene but stronger and having a higher temperature resistance.
Pressure-Sensitive
Adhesives
Adhesives
that develop a strong bond to such materials as paper, plastic, glass or
wood.
Process
Printing
Multicolor
printing utilizing a variety of printing screens, and usually using yellow,
cyan magenta and black inks to give an optical effect of all colors and
hues being present in a composite picture. |